Let’s start of the article with a fun fact. Ironically, ‘cycling computers’ came into existence before computers itself. Initially known as a cyclocomputer, the first unit was manufactured in the year 1895. It further took a period of nearly 50 years, for the first ever computer to be made. Quite ironic, yes. Veeder Manufacturing Company were the ones who took the bold step, the one of invention.
Naturally, over the years this simple invention, that’s modelled upon certain principles of physics has transformed into something truly technologically advanced. They were initially meant to calculate the speed at which one is travelling, as well as the distance. Now, a cyclocomputer, is truly a cyclocomputer. GPS, wireless, heart rate sensing, a power sensor, the horizons of the product is expanding, day by day.
There is one thing however, that’s quite surprising. How did Veeder manage to sell these devices, nearly two centuries ago? Today it’s much easier to sell this device for, a lot of people these days, especially professional cyclists or cycling enthusiasts, are concerned about such information.
Do you know how Veeder’s secret marketing weapon? If yes, please do spread your knowledge, through the comments section. Scroll down, look at how the 10 best selling cycling computers are selling themselves, through their price, features etc. And who knows, it might just strike a cord?
Here are some of the Top 10 Best Selling Cycling Computers for 2017
10. Sigma Sport BC5.12 Wired Bicycle Computer: Price- $24.99
The message Sigma Sport are trying to convey through this product is: simplicity. It’s easy to use, easy to install and easy to operate. But just because it’s simple that doesn’t mean that it doesn’t have features at all. The screen is comparatively large and easy to read while being watertight as well. It has five different functions, with an option of auto start/auto off. The con of this model is probably that it’s not wireless but wired. However, the data generated can easily be transferred to other devices via a USB.
9. CatEye Strada Slim Wireless Computer: Price- $42.22
A really cool thing about this model is that, it is universally compatible. That simply means that, irrespective of what bike you have, it can be attached to it and it will work efficiently. It boasts a really slim design, which in a way, attributes to its extremely light weight as well. With it, you can find out the maximum, average and minimum speed and the total distance travelled. The price is quite steep, probably one of the major reasons why it’s not so popular among the masses.
8. Suaoki Wireless Bike Computer Bicycle: Price- $26.99
For the features that it has to offer and the price range within which it falls, this is probably one of the best cycle computers. Speed tracking: maximum, minimum and average, water resistant, distance tracking, backlit and calorie counter are some of the functions it supports. Apart from this, it has a really cool feature that allows two users to use it at the same time, ensuring that their data doesn’t get mixed up. People not generally adept at assembling devices might face a little bit of inconvenience at the the time of setting it up but that’s all. Once it’s installed, which in all honesty isn’t hard to, it works like a dream.
7. ENGREPO Bike Computer: Price- $39.99
Yes, it’s an expensive cycle computer. If it’s still within your budget, the next thing on your mind would be, why the high price, right? Well, it’s the design along with the multiple functions that allow ENGREPO to charge such a price. The large LCD screen is very conspicuous on your bicycle, therefore, reading it becomes extremely simple.
Its green backlight, just further validates the above statement. It doesn’t matter what bike you have as it’s ideal for all. And of course the functions. Current speed, distance travelled, total time taken, average speed, maximum speed and the other conventional functions like 24 hour clock, etc. are all available. It’s waterproof too!
6. Bryton Rider 310 GPS Cycling Computer: Price- $115.95
With great power comes great responsibility, quoted, Peter Parker. Keeping along those lines, with a lot of money comes a device with a lot of features. The Bryton Rider 310 is unlike any other cycling computer on this list. Why? GPS navigation for your cycle. If that’s not cool, what is. Of course, it’s wireless but, it also has an immense battery life of nearly 36 hours.
The display screen is designed such that, during the day glare is not an issue and during the night, absence of backlight isn’t an issue. It has technology embedded within it that assets you in your training, too. The price is definitely an issue for the majority of the population. But those of you who are looking for a high-end, cycling computer there is no obvious reason why this device should be overlooked.
5. CatEye Strada Cadence Bicycle Computer CC-RD200: Price- $50.00
The CatEye Strada Cadence Bicycle Computer CC-RD200 is another highly priced cycle computer, that finds its way in the best seller list. Convenience is one thing you can definitely be assured off, as it is wireless and very easy to mount onto one’s cycle. The three major functions of it include, speed sensor function, distance function and cadence function. In terms of size, it’s quite small and thin but the display screen is large enough to note while cycling.
4. LESHP Cycle Computer Waterproof Cycling Bike: Price- $15.99
First things first, this device is not wireless. For the price, it’s quite a decent product. It has a medium-sized LCD screen, with a green back light that ends up making a big difference, especially in the dark. At the same time, it’s waterproof and durable, too. The general distance monitoring and speed measuring functions, it has, along with few other multi-functional options. Examples of these multi-functional options are: sleep mode, maintenance alert, low battery warning, over speed reminder, etc.
3. Bike Computer By Zonore: Price- $9.99
In all best-seller lists, there are some products that are on it mainly because of their price. This cycle computer by Zonore, is one such model. In a market where most of the cycle computers cost nearly twice as much as this, it’s easy to identify where Zonore have been successful. But affordable pricing is not always enough. The price must be backed up by performance. Firstly, it too, has an LCD screen, but is comparatively smaller. Secondly, it’s wireless. Thirdly, it’s waterproof, too. And lastly, it has the essential functions of tracking distance and measuring speed.
2. CatEye Strada Wireless Bicycle Computer (Black) CC-RD300W: Price- $65.00
CatEye are one of the leading brands selling cycling computers, as you may have guessed by now. What makes them particularly different is their design and performance. In terms of functions and features, it doesn’t particularly stand out. But its working and overall performance is what wins it customers. A considerable amount of ergonomics has gone into the design of this product.
Side-by-side, the interface too, is extremely user friendly. It’s wireless, waterproof and has 8 different functions/modes, which is quite a bit considering what’s being sold in the market. CatEye products are the perfect examples of how advanced, user friendly technology is a strength for any company.
1. Cateye Velo 9 Cycling Computer: Price- $30.00
One of the more affordable models sold by CatEye and you can see how that’s helped them. The number 2. Spot on the bestsellers list. Infact, it’s the perfect blend: price plus performance. It has 9 different functions. Apart from the standard distance and speed monitoring, calorie consumption and carbon offset are two other functions that it can proudly boast of having. Like all CatEye devices, the user interface is simply outstanding and intricate care has been taken in regard to its design, to ensure the lightness of the device.
At the end of this article, it might look like to you that all the products mentioned above, by and large have the same features. Why the differences in prices then? Efficiency, overall performance, user interface, ease of use and brand value, these are the few possible answers to that question.